Zuckerberg built an instant gratification machine — but took his time addressing the trouble it’s caused

by | | Crisis Management, In the News, Leadership & Strategy, Reputation Management, Social Media, The Media

Jena McGregor, The Washington Post, March 22, 2018   After Mark Zuckerberg broke his silence Wednesday about the mushrooming Cambridge Analytica scandal, it’s hard to argue the Facebook founder and CEO has said too little. Zuckerberg wrote a 935-word...

3 Important Lessons From Facebook’s Deepening PR Crisis

by | | Crisis Management, In the News, Leadership & Strategy, Reputation Management, Social Media, The Media

Ari Zoldan, Inc., March 22, 2018 Facebook hasn’t exactly been sitting pretty in the court of public opinion, even if many who were holding its feet to the fire over unscrupulous “fake news” stories and Russian-bought political advertisements were...

Opinion: Facebook’s Zuckerberg had 15 minutes to respond to privacy crisis — he took four days

by | | Crisis Management, In the News, Leadership & Strategy, Perception & Psychology, Reputation Management, Social Media

Howard Gold, MarketWatch, March 22, 2018 Facebook’s Mark Zuckerberg finally broke his silence late Wednesday afternoon. In a long and technical statement posted on his Facebook page, the CEO addressed the massive misuse of personal information in which a...

Navigating the United PR crisis

by | | In the News, Reputation Management, Social Media, The Media

Amara Walker, CNNi, April 11, 2017 Amara Walker talks with public relations expert Davia Temin about United Airline’s handling of their latest crisis that sparked worldwide outrage, in which a passenger was dragged off the airline when he wouldn’t give up...

PR Nightmares: United Fiasco Among Worst Corporate Gaffes

by | | Crisis Management, In the News, Reputation Management, Social Media

Christopher Palmeri and Jeff Green, Bloomberg, April 11, 2017 When it comes to bad public relations, it’s pretty tough to top the sight of a United Airlines passenger being dragged, bloodied and screaming, from a flight. The incident, including two attempts...

Crisis of the Week: Hacked Twitter Account Gives McDonald’s Indigestion

by | | Crisis Management, Cybersecurity, In the News, Reputation Management, Social Media

Ben DiPietro, The Wall Street Journal’s Risk & Compliance Journal, March 27, 2017 The crisis magnifying lens puts it focus on McDonald’s Corp. after a message was sent on the company’s Twitter account calling President Donald Trump “a...