Matt Townsend, Bloomberg Technology, December 19, 2016
As president-elect, Donald Trump is pro-business and a champion of corporate tax cuts. And anti-free trade and a big-company bully.
That’s a disorienting mix for chief executive officers trying to suss out whether Trump in the White House will be a blessing or bad luck. Planning ahead’s no easy task when the next commander in chief is a guy with a hair-trigger Twitter finger who touts policies that could both help and hurt U.S. companies.
“It will be a fascinating experience to see how things that have worked inside global organizations translate to the political arena,” said Davia Temin, founder of the crisis-management company Temin & Co.
For all that, the victim of a Twitter pounce must be careful, she said. “Never start a press war with someone who can outgun you.” […read more]