Eric Newcomer and Julie Verhage, BloombergBusiness, July 16, 2015
Along with hailing a car, Uber riders in New York City can now summon a vision of a dystopian future where a car takes 25 minutes to show up. The new “feature” appears as a button labeled “DE BLASIO” at the bottom of the screen, along with ones for black cars and food delivery. The option, named after Mayor Bill de Blasio, doesn’t bring a car to your door. Instead, it offers such ominous messages as “NO CARS-SEE WHY” and “SEE WHAT HAPPENS.” […read more]