Lee Conrad and Paul Menchaca, Financial Planning, May 1, 2010

“Davia Temin, a crisis management expert, cautions advisors to not fall victim to the same trap as Goldman. She says that by acting with a lot of hubris over the years, the storied firm did not build up any goodwill, or what she terms ‘reputational equity,’ which, like a real equity cushion, can be drawn upon in times of crisis.” […read more]