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Must Reads-The Media

Getting all your news from Facebook is like eating only potato chips, Flipboard CEO Mike McCue says

Eric Johnson, Recode, February 13, 2017

Flipboard is redesigning itself around the concept of "smart magazines," collections of stories around specific topics that you choose to follow — and CEO Mike McCue wants you to know that humans are involved in choosing what stories you see. "We really believe that stories are more than just a bunch of ones and zeroes packaged together," McCue said on the latest episode of Recode Decode, hosted by Kara Swisher. [ more]

Facebook and Google Step Up Efforts to Combat Fake News

Sam Schechner, The Wall Street Journal, February 6, 2017

Lambasted for doing too little to curb fake news during the U.S. presidential race last year, American tech firms are taking a different tack in Europe. With European countries heading into pivotal election campaigns in coming months, Facebook Inc. and Alphabet Inc.'s Google are rolling out initiatives and tools aimed at slowing the spread of online misinformation by flagging false or hoax news articles for readers. [ more]

How CNN is ‘future-proofing’ itself

David Uberti, Columbia Journalism Review, October 13, 2016

On Wednesday, CNN launched a mobile app to curate a more personalized feed of business news. Last week, it hired away a crack team of BuzzFeed reporters who've frequently broken stories this campaign through archival research of historical interviews and video clips. Both developments—the creation of a digital product and addition of digital talent—point to a broader change that has come into clearer focus over the past year: It's not your father's CNN. [ more]

Podcasting embraces a new era of cool (thanks, Serial)

Lance Ulanoff, Mashable, August 29, 2015

Video may have killed the radio star sometime in the 1980s, but the podcast Serial seems to have resurrected him. The slickly-produced podcast that, over the course of 12 episodes, reported on and continued the investigation into the murder of a high school student in 1999 and her popular ex-boyfriend, who is in jail for the crime, was an unprecedented success. Serial was both a cultural touchstone and a pivotal moment for podcasts. [ more]

Tinder Completely Freaked Out On Twitter

Julia Greenberg, Wired, August 11, 2015

Tinder totally melted down on Twitter and it was hilarious. The company sent a flood of tweets aimed squarely at journalist Nancy Jo Sales insisting that the app is about so much more than hooking up. Tinder is all about meeting people and finding love. [ more]

Think of the North Koreans! Vanity Fair Article Provokes Awe-Inspiring Tinder Twitter Meltdown.

Noah Kulwin, <re/code>, August 11, 2015

Are dating apps like Tinder changing the sexual behavior of young people for the worse? Is the millennial generation adequately prepared to form long-lasting, intimate relationships? Who cares? An insane Twitter meltdown from the official Tinder account, prompted by a mildly critical Vanity Fair story from the magazine's September issue, called out Nancy Jo Sales for supposedly not practicing "fair journalism" in writing her story about millennials who use Tinder. [ more]

Twitter 101: How to Get More Clicks, Retweets, and Reach

Courtney Seiter, Fast Company, May 13, 2014

This article reveals which words are retweeted most, what time of day is best to post, which hashtags to add to your tweets—and how to figure out if your new tricks of social media are working. [ more]

Embrace the Square: Tips for Getting the Most Out of Instagram

Nick Ulivieri, Out of Chicago, November 20, 2014

The key to a successful Instagram feed is a consistent point of view or theme. Stick to your style. You need to have have personality, but keep overly personal images to a minimum. Think of your Instagram feed as an evolving portfolio and not a diary of random snapshots. To put another way, what do you want a potential client to see if they start scrolling through your Instagram feed? [ more]

How to Optimize Your Content for the Top 5 Social Networks

Maggie Hibma, Social Media Examiner, September 3, 2014

Are you sharing content on different social networks? Do you know the best way to share it for each platform? Sharing your social media content isn't a one-message-fits-all exercise. This article shows you how to share content the right way for the top five social media networks. [ more]

In the middle of a gender discrimination lawsuit, Twitter hosted a frat-themed staff party

Kristen V. Brown, Fusion, July 22, 2015

In recent years, referring to a tech company's culture as "fratty" has become easy shorthand to describe Silicon Valley's gender disparities, and bemoan the male-dominated culture that results. On Tuesday, Twitter made the metaphor literal, hosting a frat-themed party for one team's internal happy hour in San Francisco. [ more]

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